I personally have been into "streetwear" since the late 80's. I started out with my Karl Kani, FUBU and Cross Colors (I couldn't afford Polo, Tommy or Nautica). Back then clothing companies were putting out such diverse products that I didn't know what to buy, everything was hot! Even Nike was putting out amazing product on a regular basis (don't get me started talking about the Penny Foamposites). Back then being original and innovative was how you earned your street cred, and here in NY that is very hard to do! Wearing a style that represented you and your personal taste was the only thing that mattered. There was no specific name or term for the way we dressed. Just being "fly" or "fresh" was what it was about!
Fast forward to today, and the term "streetwear" is everywhere, almost like a warning label! Everyone has heard of the term, but most people couldn't define it for you even if their very lives depended on it! Many of the companies that were pushing the envelope in terms of style and creativity in the late 80's-90's, have lost their way. It seems like everything looks the same now-a-days! These days when a trend becomes popular, everyone jumps on it, including many established companies sadly.
I miss the days when society, as a whole, encouraged forward thinking and individuality. When blogs and websites didn't leak product images and release dates months in advance. When seeing a certain sneaker or article of clothing gave you that warm and fuzzy feeling inside, and you knew instantly that you must buy it. I'm talking about the days long before "hype", "retros" or "resellers" were even part of our vocabulary. Man.... I wish I could go back! Do you remember those days?
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